AIA has been standing by the community for over a century, through both good and bad times. With Customer Centricity being at the core of our drive for Service Excellence, we are committed more than ever to living up to Our Purpose of helping people live Healthier, Longer, Better Lives during the pandemic as well as in the current recovery period.

Meeting the evolving needs of customers impacted by social distancing, we have accelerated Digitalization, providing a wide variety of self-help services 24/7 at customers’ fingertips. Our signature services include the all-in-one mobile app AIA Connect, which allows all customers from our different lines of business to manage their AIA accounts with a few clicks, and Chatbot “Andy” that answers over 100 different types of customer enquiries around the clock.

Looking forward, we will continue to leverage Technology, Digital and Analytics and take the lead in bringing Simpler, Faster and More Connected services to make customer journey a distinctive and meaningful experience.